PinkPowerful is about taking action and trying new things to look at challenges in creative ways. Our signature PinkPowerful!® book, The INCK That Stole Pink!, is a timely tale about a young girl that stands up to a bully, considers what to wear, and decides who she wants to be in the world—a PinkPowerful Girl! We love this brand that started the journey. The shirts are swirling with color, some with crystalina sparkles or stars. Best of all, there are matching mother and daughter shirts and necklaces that are great for mother’s day, best friends and groovy grandmas too!